SoCal PhotoExchange

Report on the 2017 Medium Festival of Photography

Posted in Art Museums, Photo Art Business, Photo Galleries, Photograph Exhibits, Photographers, Photography by Gerhard Clausing on October 31, 2017

Last Sunday marked the conclusion of the sixth annual Medium Festival of Photography. This time (in contrast to the brief visit last year) I decided to participate in all four days of activities (October 26-29), and I am very pleased I did. This way I am also able to report on the range of activities that are offered, and would encourage you to participate next year. It gives me pleasure to note that we, the SoCal Photo Exchange, are a media sponsor of the Medium Festival of Photography.

The first two days were spent doing portfolio reviews. This process allows the participating photographers to show their work to leaders in the art world, be they artists, collectors, publishers, or museum staff. The feedback one can obtain is priceless, and the process teaches you to be concise and focused in editing, describing, and presenting your photographs. You are also able to make contacts this way and have the experts remember your work if there are future opportunities where your work may be exhibited and/or published. I got at least seven or eight excellent suggestions for presenting my work more effectively and for creating new series. You also get a sense of the range of preferences for various purposes. There was also a “portfolio walk” on Thursday night, where the public and fellow artists can view your work. I found the interactions refreshing, and the talks were just as straight-forward and personal as the reviews.

Friday night and Saturday were devoted to lecture/presentations. The keynote lecture by John Gossage was inspiring, as he discussed his long career and publishing history in detail, and is a great model for finding opportunities and using everyday subjects to generate profound contemplation via narrative landscape/photographic fiction. The presentation of 3D images and films by Claudia Kunin was also impressive, as she has a way to make the animated stills stir one’s memories and emotions. The lectures by Justyna Badach (selected from last year’s portfolio review participants) and Christina Seely were interesting to me as well, since they dealt with political and environmental issues that should be a concern for all of us.

Sunday a group of us went on one of the Medium Festival bus tours to visit major museums and galleries. This too was a fabulous experience. In a very compact amount of time we were able to visit a number of venues as well as to talk with a number of artists that had specifically come to the venues to make themselves available for discussion. Without having to drive, we could appreciate the Museum of Photographic Art, the San Diego Museum of Art, the San Diego Central Library Gallery, and the San Diego State University Downtown Gallery in a very compact amount of time. The images below give you some glimpses and further descriptions of what I saw. I hope it will encourage you to make use of these resources and this festival in the future.

My special thanks to Scott B. Davis, Sarah Koenig Wagner, and all the other workers of magic for creating this wonderful experience!

Gerhard Clausing

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Photographers shared their work and exchanged ideas throughout the two days of portfolio reviews at the Lafayette Hotel in San Diego.

 

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The Executive Director of the Medium Festival of Photography, Scott B. Davis. The interpersonal skills and dedicated energy of Scott, Sarah, and the rest of the team were huge factors contributing to the festival’s success, already in its sixth year.

 

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Prep time between reviews. Here photographers J.K. Lavin, Wendi Schneider, Lori Pond, and Gerhard Clausing are sorting their images.

 

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An open slot! Off to be reviewed, facilitated by Sarah Koenig Wagner, Program Manager.

 

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The keynote speaker, John Gossage, who talked about his impressive career creating several dozen books.

 

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At the Dual Graphics table, Craig Evans and author Douglas Stockdale (who introduced his very useful Guide to Self-Publishing an Indie Artist Book, soon to be reviewed here) are conversing with artist and reviewer Andrew Burgess (second from left) and photographer Todd Bradley (right).

 

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Maggie Downing, Manager of Collections and Exhibitions, explains the installation behind her and is about to start a behind-the-scenes tour of the Museum of Photographic Arts (MOPA) in Balboa Park.

 

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A viewer’s approach to the exhibit “Play,” featuring the work of Brenda Biondo (former portfolio review participant) at The San Diego Museum of Art.

 

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Philipp Scholz Rittermann explains his work, part of the San Diego Central Library Gallery exhibit “Dream of the Nineties.”

 

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Members of our group at the exhibit “We are here/Estamos aquí.” We had a chance to discuss work with photographers Tom Kiefer, Ingrid Hernández, and Stefan Falke. It was fascinating to see and hear about the artists’ personal involvement and to hear about the difficulties experienced around the US/Mexico border.

 

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The Mexican photographer Ingrid Hernández at the exhibit “We are here/Estamos aquí” at SDSU Downtown Gallery.

 

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Stefan Falke and Chantel Paul, Director of the SDSU Downtown Gallery, discussing Stefan’s work photographing artists in Mexico.

Image #3 © Douglas Stockdale; all others © Gerhard Clausing

 

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The Photographer’s Guide to Marketing and Self-Promotion

Posted in Photo Art Business, Photo techniques, Photo Workshops, Photography by douglaspstockdale on October 18, 2017

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Maria Piscopo – The Photographer’s Guide to Marketing and Self-Promotion

Publisher: Allworth Press (NY), Fifth Edition, copyright 2016

While developing my Marketing Your Photo Book workshop for LACP (Note: this one-day workshop has space available, Oct 29th, at LACP) I came across Maria Piscopo’s The Photographer’s Guide to Marketing and Self-Promotion. Since this title was in its fifth edition I figured that this book has stood the test of time and photographer have kept buying it and thus might be worth checking out. What I anticipated was this is a generalist guide for a broad spectrum of photographers, not specific to the needs of artist and photographers who were marketing a small niche product like a self-published book.

My background includes graduate level marketing classes that was part of my focus while I was getting my M.B.A.  Since that course work was even more general maybe Piscopo’s book might help with some photographic market specifics that I might not be aware of. Last, this might make an interesting reference book for those attending my workshop.

Well it turns out that Maria Piscopo’s book is intended entirely for professional photographers while the fine art market is treated as a side-line and provided a short chapter in the back of the book. I had expected a little better organization of the content, but at least many of the parts for a Marketing program appear to be present.

Much of this book is about the very business basics (and I do mean basics) of professional photography; business licenses, business ethics, getting organized, using a computer (e.g. bookkeeping), and an introduction to how to use the internet for event, wedding, and commercial. Writing a Marketing plan does not occur until almost the end of the book, something I might think would be the first thing to consider for a Marketing book. Which is to say, this book is not a very good guide for Marketing and you might be better off with a college basic Marketing text book.

If on the other hand you are very new to having your own business and have not done this before,  yet you think you might want to be a professional photographer, this book might be of some help to make sure you have most of your business bases covered. This will not be a reference book for my Book Marketing workshop and not to say that occasionally there are some little gems buried in the book, just finding these can be more frustrating that what it is worth to me. It might be ideal for you.

Best regards,

Douglas Stockdale

Frank Cancian a Finalist at the Lucie Photobook Prize Competition

Posted in Books & Magazines, Juried opportunities, Photographers, tPE members by Gerhard Clausing on October 6, 2017

We are pleased to announce that Frank Cancian’s book Lacedonia: An Italian Town, 1957 is a finalist in the Lucie Photobook Prize Competition. This project was reviewed here at SCPX by Douglas Stockdale. Congratulations, Frank!

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Lectures and Events at Medium Festival, Oct. 27-29 (discounted registration through Oct.15)

Posted in Photo Art Business, Photo Galleries, Photograph Exhibits, Photographers, Uncategorized by Gerhard Clausing on October 3, 2017

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LA 66   ©John Gossage

 

Discover Medium’s 2017 Present Tense Lecturers

 

Medium is defined by an exceptional program of artist lectures—creative voices in the field who share their recent work and creative development with you. The 2017 lectures kick off with a Keynote Lecture by John Gossage on Oct. 27. John Gossage is a revered artist who got his start at the Leo Castelli Gallery (in a two-person show with Jasper Johns, no less)!

The weekend continues with lectures by Justyna Badach, Claudia Kunin, John Chiara, Christina Seely, and J. Grant Brittain. Discover their work on our website and pick up a Festival Pass today—discounted registration is available online through Oct. 15.

 

Meet Claudia Kunin on Oct. 28 at 11am

Claudia Kunin is a Los Angeles native who has maintained a career in photography for more than 30 years. Her recent work as a filmmaker involves her use of family photographs, which the artist meticulously animates into short films that tell haunting, evocative stories. In 3-D!

The artist will discuss her career and current work as part of Medium’s Present Tense lecture series at 11:00am on Sat., Oct. 28. Festival participants will be invited a free film screening with the artist at the Digital Gym beginning at 7:00pm. We’re honored to have Claudia Kunin’s lecture as part of the 2017 Festival.

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   © Claudia Kunin

 

Free Festival events and exhibitions!

Don’t miss the ongoing series of free events and exhibition receptions this fall. We kick things off with an exhibition by Morgan DeLuna, a participant in our Far Sight Mentorship program. The exhibition Morgan DeLuna: Phenotype opens at Subtext Gallery on Oct. 12. from 6-8pm. Additional free events include:

  • FLASH! Pop-Up Shop, Oct. 26, 7-10pm, Lafayette Hotel
  • Open Portfolio Walk with participating Portfolio Review photographers, Oct. 26, 7-10pm, Lafayette Hotel
  • Book signing with John Gossage, Oct. 27, 8-10pm, Lafayette Hotel
  • Size Matters exhibition reception, Oct. 28, 7-10pm, Helmuth Projects